Benjamin Willenbring October 29, 2021 Fact 9: Brannock Device Benjamin Willenbring October 29, 2021 That Weird Thing at Shoe Stores is total genius! Invented and patented in 1925 by New Yorker Charles Brannock, the design underwent a single improvement in 1927, but has otherwise remained unchanged in 94 f***ing years! If only this guy made iphone charging cords?#!! 😡